Home' INSTYLE Magazine : INSTYLE NOV-DEC 2017 Contents Climate change and the projections for our
environment are a growing concern, and as large
contributors to waste, salon owners are ever mindful
of their responsibilities towards cleaner, more
sustainable business practices.
SO, WHY SHOULD YOU GO GREEN?
Over 1.5 million kg of foil and colour tube waste was dumped into
Australian landfills last year, despite aluminium having the ability to
maintain its quality and properties after being recycled time and
time again. So, why wouldn’t we?
Recycling aluminium saves energy: re-melting used aluminium
saves up to 95 per cent of the energy needed to produce the
primary product. In other words, the recycling process emits only
5 per cent of the greenhouse gas emitted in primary aluminium
production. Aluminium foil is just one small example of the materials
that salons can reuse more wisely.
While there’s not yet an industry-wide push to Green-up salon
operations, eco -salons are becoming increasingly popular across
the globe. These businesses, along with organisations
like Sustainable Salons, are taking matters into their own hands, and
leading the way towards an environmentally friendly hair industry.
It’s hard to change your methods and processes overnight. After
all, they work! But just because something’s not broken doesn’t
mean it can’t be fixed.
“Incorporating sustainability into your salon is becoming easier,
more profitable, and more important.”
WHAT’S IN IT FOR YOUR BUSINESS?
Society is taking an increasingly serious look at their eco -footprint in
the home — so why should it be any different in the workplace?
One of the biggest misconceptions is that going green will cost you
the Earth. When in fact, these practices are likely to save you money.
Many eco-friendly steps simply involve being mindful : turning off
a light or unplugging appliances that aren’t in use. These habits are
free and will also save you money in the long run.
In the past, eco -friendly products have been more expensive
but with the demand for more environmentally friendly products
growing, prices are becoming more competitive.
If the price is still an issue for your business, eco -friendly products
are easily made with basic, everyday, ingredients. Think baking
soda, vinegar, lemon — these products have been used for
generations and should not be overlooked!
BETTER YOUR REPUTATION
Going green is a great marketing opportunity. You’ve
now expanded your customer base exponentially: pregnant
people, people who favour sustainability in their purchasing
decisions, and people who might be sensitive to harsh
Going green is now a global initiative, so if your business can
cater to those wanting to reduce their footprint, then you’re in
“Offering sustainable options means that clients can do their part
and further reduce their carbon footprint!”
TIPS TO GO GREEN
Reducing your carbon footprint is about creating simple and
sustainable habits that you and your staff can maintain.
1. RE -THINK YOUR LIGHTS
• Energy-saving light bulbs like LEDs can be a controversial topic in
hair and beauty salons. Your lights need to be:
• bright (or dim) enough for you to do your best work
• flattering enough to show off a client’s hair or skin
• true enough to show colours properly
So you may decide that LEDs aren’t the right move for client-
centred spaces, especially if you can rely on natural light instead.
But that still leaves your waiting areas, your front desk, and any
back-of-house spaces. LEDs cost a bit more at the shop, but since
they last about 60 times as long, you’ll save that money in the
Aside from this, simply remind staff to turn off lights in staff rooms,
or vacant treatment rooms! Only have a light switched on when you
really need it. If you’re ready to get fancy, there’s always motion-
triggered lights, which will automatically shut off if the room is still for
a certain amount of time.
2. CONSERVE WATER
Check your salon for leaks. Slow drips can contribute to tonnes of
wastewater per month, which is damaging to the environment, and
your pocket. Have a plumber check your taps and washers to make
sure they’re up to scratch – if there’s an issue, the plumbing bill will
pay for itself in no time in the money that you save further down
For hair salons, water efficient products like EcoHead
Shower Heads are a great investment to conser ve water, which
saves you energy and money.
Eco-friendliness and sustainability have been buzzwords in the salon industry for more than a
decade, but being green is now more than just a trend, it’s a responsibility, writes Rosa Anderson Jones.
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