Home' INSTYLE Magazine : INSTYLE SPT-OCT 2017 Contents IN A UNIQUE fashion-event unlike anything you're bound to have
seen before, David Jones Spring Summer hosted VIP guests for
an elaborate, luxury meal, and the runway show was the centre
piece. e stage was set firmly on the long, winding tables, and
models paraded the scene from above in between bites. As luxury
brands and fashion/beauty stalwarts tend to stick together, it
was Aveda and MAC Cosmetics that brought the hair and makeup
looks to life backstage, providing the trending beauty aesthetic to
complement what's to come for fashion this season, all united by
the theme 'everything under the sun'.
Led by ambassadors Jessinta Franklin and Jessica Gomes, with
special appearances by supermodels Shanina Sheike, fiancé DJ
Ruckus and Bridget Malcolm and punctuated by live musical
performances, the David Jones show lived up to its reputation as
an industry event like no other. Over 200 garments made their
way down the runway, with designers such as Camilla & Marc,
KitX, Dion Lee, Ellery, Bianca Spender, Alice McCall, Christopher
Esber, Aje, By Johnny, Stella McCartney, Carla Zampatti, Scanlan
eodore and Manning Cartell leading the charge, showing off
evening wear, swim wear, men's clothes and commercial fashion
sure to dominate the trends over the next few months. Bold reds,
tropical prints, lace, high necklines and soft pinks and blues
comprised the show aesthetic.
e hair look by Aveda and Creative Director Terri Robertson-
Kirkwood complemented this waesthetic variety by prizing each
model's individual hair look and hero'ing texture as the major
facet of the look.
" ere's 37 looks, the brief from [stylist] elma McQuillan said
'I want you to treat every individual as an individual', there will be
a common thread, but every single girl has been assessed and it's a
version of it for her," Terri said. " is season is all about embracing
your natural, we're just making it the best version of it that it can
be. It's healthy, shiny and effortless."
Girls with curly hair were left to enjoy their usual, wild texture,
made luxurious through the Aveda suite of products, while
girls with straight hair saw their hair tied up into unique and
individualised knots. Dry Shampoo for models with fine hair,
Smooth Infusion for the
ends of the hair and Sun
Veil as an all-purpose hero
product ensured the looks
starred on the runway.
" e common thread
is the texture, nearly
everybody has a matte
sheen texture, it's all
about really good, well-
conditioned beautiful hair,
that is allowed to just be," she said.
e makeup look from MAC Cosmetics and Senior Artist Nicole
ompson had two separate looks focusing on lips and eyes
respectively. Bronzed skin, fresh complexions and brushed out
brows complemented these stand-out features, both of which
were perfectly suited to so many different models and designs.
"Red is classic and there's so much red in fashion at the
moment," Nicole said the bold red lip look. "It's the perfect
accessory always; everything takes a back seat to the lip."
e bright lip was crafted with a matte finish, thanks to Retro
Matte Liquid Lips, purposefully painted on slightly off tone
to the fashion reds seen in the show. Interestingly the same
range of lipsticks was utilised for the Ginger-Nut smokey eye
look, blending ginger and ochre and painting the lip products
from eyelids to brows for a strong statement eye ideal for the
VIP guests such as Montana Cox, Teresa Palmer, Adam Goodes,
Matthew Johnson, Tim Robards and Anna Heinrich, as well as
the list of designers who all walked the red carpet, feasted on an
inimitable menu designed by Neil Perry -- think, oysters, lobster,
dumplings, spring rolls and even chicken wings. After the show,
the room was transformed into the after party, with tunes by DJ
Ruckus and the compulsory dessert offering.
Even with a mouth-watering menu, the David Jones Spring
Summer show remained first and foremost about the fashion
and the beauty choices that take those designs to the next level.
In an all-new format unlike anything else, guests could look up
between mouthfuls and gaze right at the future of fashion, at least
for the next two seasons. What better way to enjoy a meal?
For more information visit aveda.com.au
David Jones' latest runway innovation put
fashion, hair and beauty on tables and in the
spotlight, writes Shannon Gaitz.
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