Home' INSTYLE Magazine : INSTYLE JANFEB 2015 Contents Amanda Buckingham
co-founder and owner of
ScottBase Hair Dressing,
Dunedin New Zealand
has always prided herself
on an eco-friendly approach to salon
life. Now, the bonafide innovator and
educator is encouraging the sustainable
mindset through fellow New Zealand and
Australian salons with the introduction of
Rockfoil - the mineral paper that uses 96
per cent less energy than aluminium foil.
Sourced from recycled industrial waste,
100 per cent bleach free and producing
close to zero carbon emissions, Rockfoil
can be washed and reused or placed
straight into the recycle bin. Water, heat,
colour and tear resistant, the idea is eco-
conscience and client care, with salon
converts referencing a more comfortable
experience for clients courtesy of minimal
tearing and rustling. Pre-cut and
ready to take your salon into a cleaner,
environmentally friendly future, Rockfoil
is becoming the first choice for salons
around the country and the world.
We caught up with Amanda and asked her
the questions you guys want to know.
s You are able to wash and reuse Rockfoil
-- is its ongoing performance effected
following exposure to chemicals (bleach)?
When washed and dried flat, the paper
can be reused once with no deterioration
in working condition. More than one reuse
is not recommended. But since the paper is
designed to degrade in all conditions, fastest
in sunlight, if salons prefer to use it once and
dispose of it, that's a guilt-free choice.
s Where is this recycled industrial waste
e recycled industrial waste is sourced
from the construction/building industry,
and is quarry waste.
s ere are other sustainable approaches
to foil for salon use, what are the key facts
separating Rockfoil from competitors?
Firstly, it's a renewable source of material,
unlike other products on the market.
It's a paper, but it's not felled from trees.
e manufacturing process uses no water,
creates no toxic waste, and emits very
s Beyond easing the conscience of salon
owners, how does Rockfoil contribute to
the salon's bottom line?
I strongly believe that client experience is
at the heart of a salon's bottom line, and
Rockfoil provides a better experience for
the client, both from a comfort point of
view and a green credibility point of view.
Second, it's pre-cut, so less time spent
prepping foil and applying. And thirdly, it's
reusable. Also, we've managed to get the
cost of the product down to be comparable
with what's already on the market.
s Rockfoil is touted as an innovative
'mineral' paper -- define the mineral
element of the product.
Rockfoil is made of limestone - so its
mineral element is calcium carbonate.
So when it breaks down into the earth, it's
actually good for our soil and waterways!
its cycle, do any chemicals etc need to
be washed off the paper before disposal?
If so, and chemicals aren't rinsed off, how
does the paper decompose?
Rockfoil is really easy to dispose of. If you
want to recycle, just rinse all chemical/
product from the paper and put it in the
recycling bin. Or you can just put it in
the regular bin for landfill - washing off
chemical product would be fantastic, but
it's not necessary. e paper will decompose
separately, leaving behind any chemical/
product to decompose in its own way.
Because Rockfoil is water-resistant and a
thermal paper, it won't absorb anything that
would interfere with its decomposition.
Rockfoil is distributed in Australia by
Meet the mineral paper
providing an eco-alternative
to aluminium foil in the salon.
Stevie Corthine @ Stevie English NSW
"Rockfoil is amazing, the future of
colouring is here and it excites me.
I love that I can colour hair and know
that I'm making a difference to the
environment. I haven't used anything
Malcolm Gray @ Gosssip ACT
"Was I apprehensive about Rockfoil
working as well as normal foil? I need
not have worried. Not only is Rockfoil
far more comfortable for our clients
(they don't pull when removing them at
the basin), I find the colour is far more
clear and for blondes, throws much less
warmth. I am now completely converted
to Rockfoil, love it!
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